Analysis
Analysis
Structured Process, we chose to analyze the sales aspect of the business because the process of it has the same rules and it is done a specific way every time by utilizing information systems like Square. The main usage of this Square system is for our structure sales process at Track Five Coffee. Our employees are trained to complete a sales transaction using the Square system that allows an easy transaction between the customer's order and the form of payment.
Components
Hardware: The hardware from Square that its used in Track Five is the stand with the card reader, chip reader and the iPad along with the receipt printer.
Software: For software in Track Five Coffee the software has the basic tools any POS software does but with added features like being able to send invoices, start selling gift cards, creating customer profiles, email marketing as well as receipt and tipping options.
Procedures: When a customer walks in they can pay with cash, credit, or even apple pay, they are welcomed by the employee who simultaneously utilizes the Square POS Software to provide with a simple and fast sale transaction.
People: These would be both the workers and the customers as they both interact with the Square system.
Data: Square can keep the orders of customers for days so one can check a mistake or have them for records. It can also store the data of the regular customers so they no longer input their phone numbers but that is already saved when they pay with the same card.
Problems
The hardware is not perfect, there was been times when the chip reader disconnects and workers have to start swiping cards again. This is very inconvenient for the customers who go to Track Five and are used to paying with apple pay. Sometimes the internet fails and without the internet processing any credit card becomes risky because there is no instant record, and gifts cards are no longer useable. These are the main problems that occur with the Square POS system and though they are fixed after a couple of tries, there should be a way to end obstacles like these that prevent from always providing the customers with the best service, product using effective information systems.
Dynamic process: We are going to pick the peer-to-peer sales as our dynamic process. It is a flexible, informal and adaptive process for Track 5 coffee.
Structured Process, we chose to analyze the sales aspect of the business because the process of it has the same rules and it is done a specific way every time by utilizing information systems like Square. The main usage of this Square system is for our structure sales process at Track Five Coffee. Our employees are trained to complete a sales transaction using the Square system that allows an easy transaction between the customer's order and the form of payment.
Components
Hardware: The hardware from Square that its used in Track Five is the stand with the card reader, chip reader and the iPad along with the receipt printer.
Software: For software in Track Five Coffee the software has the basic tools any POS software does but with added features like being able to send invoices, start selling gift cards, creating customer profiles, email marketing as well as receipt and tipping options.
Procedures: When a customer walks in they can pay with cash, credit, or even apple pay, they are welcomed by the employee who simultaneously utilizes the Square POS Software to provide with a simple and fast sale transaction.
People: These would be both the workers and the customers as they both interact with the Square system.
Data: Square can keep the orders of customers for days so one can check a mistake or have them for records. It can also store the data of the regular customers so they no longer input their phone numbers but that is already saved when they pay with the same card.
Problems
The hardware is not perfect, there was been times when the chip reader disconnects and workers have to start swiping cards again. This is very inconvenient for the customers who go to Track Five and are used to paying with apple pay. Sometimes the internet fails and without the internet processing any credit card becomes risky because there is no instant record, and gifts cards are no longer useable. These are the main problems that occur with the Square POS system and though they are fixed after a couple of tries, there should be a way to end obstacles like these that prevent from always providing the customers with the best service, product using effective information systems.
Dynamic process: We are going to pick the peer-to-peer sales as our dynamic process. It is a flexible, informal and adaptive process for Track 5 coffee.
Peer-to peer sales: Some customers of Track 5 coffee try to encourage other customers to buy products or services by social medias.
Components
Hardware: People will use their PC or cell phones to search and provide information about Track 5 coffee.
Software: Although they have Sqaure system, our café' does not use it for this process. People mainly can do this from Foursquare, Facebook, Google Map and so on.
Procedures: When people search "Track 5 coffee" online, it will show some reviews in the google maps and Facebook. From these reviews, some customers recommend its products, especially coffee to other users.
People: Users of the software
Data: Reviews about Track5coffee
Data: Reviews about Track5coffee
Risks It may bring risks of bad public relationships and loss of credibility.Negative comments or reviews for our coffee store from our customers in the social media will influence the relationships between customers and the company and the impressions on the company. Then, it will influence the sales of the company. For example, when we search track 5 coffee in Facebook, it is easy to see this negative comment. For new customers of Track 5 coffee, they may not go to this café because of some negative comments in the social media
Social media
Facebook: The track 5 coffee has its Facebook page and they just uploaded some basic information about this coffee. Some customers will leave their comments on this page, including some negative comments.
Google reviews People can get reviews from google, Facebook and Foursquare, and basic information about this café.
Problem: They do not have specific people to manage this account and make good use of this social media. Information posted on this page is very limited and they do not reply these negative comments to build good relationships with their customers.
Yelp/ Foursquare People can get more detailed basic information from this two websites, such as location, price. Also, from the review parts, people can get the responses from other customers.
Problem: Actually, their manager will tell the employees about problems from negative reviews and ask them to improve their service. However, he did not reply these customers online. It may leave some negative impressions for this café.
Instagram There is an unofficial account for their store and people also use the tag “Track5coffee” to share experiences related to it.
Problem They only created this account and posted one photo without any comments.
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